News

Mr. Steve’s Homebrew Website is Launched with Impressive Public Reaction
3/9/10

Launched in February 2010, the public reaction to the redesigned Mr. Steve’s Homebrew and Wine Supplies website has exceeded all initial expectations. Since launch, interest in the site has spiked. Designed to be a hub of activity for Homebrew enthusiasts, the site has truly become a social network in its own right. In less than 30 days, nearly 100 people have contact Steve via the website to ask questions, comment on recipes, and opt-in to his electronic newsletter mailing list.

To promote the site, extensive consideration was given to ensuring that the website was properly designed for Search Engine Optimization. Site copy and text were carefully crafted to insert select keywords, critical to search engine results, while not sacrificing intent or flow. Since launch, the sites search engine standings have steadily improved over a 4 week period.

For local results, such as “homebrew supplies, York, PA”, the site consistently ranks within the top five. By expanding the search on a global scale, Mr. Steve’s ranks 34 out of 652,000 results on the searches of “homebrewing supplies” and 15 out of 7,400,000 on searches for “homebrew”.

Within the initial month of launching the new website, interest in Mr. Steve’s has begun to grow and will only continue to get better in the future.